Merchant services: Money that is deposited in your business account when customers make a purchase. Merchant services can also be used to establish recurring billing or subscriptions. Examples include Square and Stripe.
Email hosting: This helps you to have an email address with your domain in a professional way. These include products like G Suite and Microsoft Office 365 among others.
Numerous business owners use up their resources in production and they do not allocate any money for marketing in the beginning. Focus a lot of time on the development of a product while considering marketing as not being necessary.
A web presence is vital even if you’re a brick-and-mortar business. Building websites also does not take time — it takes only a weekend. You can build a simple informative site, or an e-commerce site in which you market your goods online. If you sell goods or services offline, include a page on your site where people can find your locations and hours. One can also include an about us page, product/service pages, FAQs, blog, as well as contacts.
Ensure you optimise your SEO after getting a website or e-commerce store. As a result, the search engine can direct customers who use particular keywords to your site whenever they want such products or services. SEO is a long-term strategy; therefore, do not expect much traffic from search engines even if all the correct keywords are used.
Ensure that you offer high-quality digital content on your site that gives customers the right answers without difficulty. The content marketing ideas will entail videos, customer testimonials, blog posts and demos. Think of content marketing as the first thing you should do on your daily checklist. This is done alongside posting on social media.
Online directories such as Yelp, Google My Business and Facebook are used by customers to locate local businesses. Business directories are also present in some local councils and chambers of commerce. Involve your company in several appropriate online directories. Besides, listings for your businesses can be generated in certain directories that concentrate on your sector.
Social media is used by your prospective customers each day; you also need to use social media. Create engaging content that appeals to your target audience. Drive traffic to your website where customers can find out more about the business and buy products or services.
You do not have to have a presence on all social media platforms. Despite the fact, you should be there in Facebook and Instagram as these platforms provide e-commerce functionality that enables you to sell directly from your social media page itself. Marketing your business is made more easy on both of these platforms thanks to the free ad training.
In order to scale your business, you have to expand your customer base as well as revenue. Expanding your marketing, improvisation in your product and service, joining hands with content makers and addition of supplementary products are also an integral part of it.
However, consider how you can use technology or hire some people elsewhere to carry out some tasks so that you can pay attention to expanding the business. For instance, if your social media marketing activities are consuming most of your resources, use an automated tool such as that provided by the Hootsuite to save your precious time. Outsourcing the whole time-consumer should be an option too.
Technology can also be applied to automate some business processes, such as accounting, email marketing and lead generation. Taking this step will afford you time to deal with other business issues.
When expanding your business make sure you monitor your profits and that you are still in the green. If your expenditure is more than what you earn, then either reduce your expenses or enhance your revenue.
In order as your business expands, you will have to create a team that can help you manage daily operations. It could involve bringing in new employees, contract workers or freelancers.
Hiring platforms: Various hiring platforms including Indeed and Glassdoor can be used to post job descriptions, screen résumés, and hold video interviews in an effort to determine the right candidates.
Freelance platforms: One-time or short-term projects are possible by using Upwork and Fiverr and finding a good freelancer. You can also hire other people to do some specific tasks such as customer service, social media marketing and bookkeeping.
Having a business partnership with other companies within your industry can prove very effective. For example, the association of a fitness trainer and a nutritionist or healthy food store. This collaborative approach provides clients with integrated fitness programs that give out tailored nutrition counseling and availability of supplements. These partnerships help simplify the operations process that may result in reduced shipping and storage costs as well as easier communication.
Consider Professional Employer Organisation (PEOs) to facilitate recruitment, onboarding, payroll, and HR compliance when expanding your business. FastLane Group provides specialized knowledge, affordable services, and total HR solution, which ensures smooth expansion and administration of a growing human resource. See how Malaysia Talent Unveiled: A Strategic Move for Australian Enterprises.
FastLane Group, your reliable business partner, helps small businesses aspiring to global growth. FastLane provides corporate facilities, accountancy, audit, taxation and company formation assistance to guide businesses through local progress and into global eminence. Working together allows us to provide you with full-fledged solutions all the time.
Hong Kong Work VisaThe process of registering a business is often complicated and it entails many tasks and lots of paperwork thereby making it challenging in some occasions. Setting up a local limited company in Hong Kong involves a number of important procedures.
Firstly, you will require registering as a limited company with the Companies Registry. Thereafter, one has to register with the Business Registration office so as to undertake any commercial activity in Hong Kong.
Consequently, your company will be assigned two critical identification numbers: Company Registration Number (CRN) & Business Registration Number (BRN). These two registration numbers are important in any business dealing like opening bank accounts, leasing office space, and formalizing contracts where they are often required.
Business owners tend to confuse the BRN and CRN, despite it being a different thing. It is therefore important to comprehend their appearance and function so as to avoid such confusing.
The distinction between registering a business and registering a company in Hong Kong is worth noting as far as the BRN and CRN are concerned.
Think of it as like your company’s social security number. It is among the vital means of identification that the company has with its name and the business registration number. It is the identification, which in the course, it will be used for documentation, including government registers. It is usually found at the top left of the Certificate of Incorporation.
IRD provides companies with an 8-digit BRN for each business. In Hong Kong, for legal and administrative purposes, BRN is a means of identification of business. Your Hong Kong business must have this number indicated on Business Registration forms and tax returns.
IRD provides companies with an 8-digit BRN for each business. In Hong Kong, for legal and administrative purposes, BRN is a means of identification of business. Your Hong Kong business must have this number indicated on Business Registration forms and tax returns.
It is very easy to obtain business registration numbers in Hong Kong and it can even be done online. Furthermore, business owners can verify their BRN status online to confirm whether it has been accurately given.